1 - 10 ottobre 2010, Vienna
The Vienna Design Week is an annual public design festival taking place in various locations of the Austrian capital. It is the brainchild of Vienna-based “Neigungsgruppe Design” (Lilli Hollein, Thomas Geisler, Tulga Beyerle), who are also responsible for the curatorial concept. Revealing creative processes and exploring the interaction of people and objects are core elements of the festival concept. During the Vienna Design Week, the city becomes a platform and showcase of design. In cooperation with designers from all over the world, Viennese museums and companies, the festival offers a variety of venues and approaches specific to Vienna. The festival sets out to be “international but local”, with a focus on Central and Eastern Europe. The invitation of designers from the region fosters the long overdue networking process in the field of design. Discussing and Celebrating Design Neigungsgruppe Design doesn’t limit the notion of design to the aspect of just “shaping” individual objects: Design has always been and still is an important field in the production of culture. The festival shows that design shapes our material culture, our every-day life and our consumer world. At the same time, it influences our lifestyles and fashions and most fundamentally our aesthetic sense and judgements. Therefore, Vienna Design Week has based its mission on both the celebration of design and on its critical examination. The festival aims to reveal creative and production processes and encourages experimental work on the spot. It also presents and promotes design that in the first instance withdraws from the scheme of utility value in order to create awareness and pose questions — or simply just to have fun. The exploration of materials, mood values and the interaction between people and objects is at the centre of design and has its assured place at the festival. Info: www.viennadesignweek.at